Brown can be considered a composite color, but it is mainly a darker shade of orange. The color brown is seen widely in nature, wood, soil, human hair color, eye color and skin pigmentation. Brown is the color of dark wood or rich soil. According to public opinion surveys in Europe and the United States, brown is the least favorite color of the public; it is often associated with plainness, the rustic, feces, and poverty, although it does also have positive associations include baking, warmth, wildlife, and the autumn.